What to Wear for a Photoshoot in Tokyo

Wear solid colours, one layer you like being photographed in, and shoes you can walk in for an hour.

Check custom photoshoot dates

Avoid big logos and busy small patterns, which fight with Tokyo’s signs. At night, simple darker clothes let the neon do the work; in Asakusa, a kimono is the outfit. Several listings ask you to wear comfortable shoes and clothes, because there is walking between spots.

Day shoots

Mid-tones and soft colours photograph well against temples, trees and pale city streets. One statement piece, a coat, a hat or a scarf, gives the photographer something to work with between shots.

Night and neon shoots

Neon throws coloured light onto whatever you wear, so plain clothes in black, white or one strong colour look best; sequins and shiny fabric can flare. Light colours pick up the reds and blues of the signs. Bring a jacket in winter that you are happy to keep on.

Couples and families

Choose colours that go together without matching exactly: two or three shades from one family, and nothing that clashes with the setting you picked. For children, comfortable clothes they can move in matter more than a perfect outfit.

Kimono

If you are wearing a kimono, the rental shop dresses you, so what matters is underneath: thin, close-fitting layers such as a vest and leggings, and nothing with a high neckline. Shops provide the kimono, obi, sandals and socks, but not underwear. The kimono photoshoot page has the shoots that include the rental and hair styling.

Bring

• A clear umbrella if rain is forecast; it photographs well at night.
• A small bag, so nothing bulky sits in the frame.
• Reference photos you like, to send to the photographer before the day.